Our Services

EVERY CLIENT HAS A STORY, EVERY STORY HAS AN AUDIENCE

In today’s quickly changing media and digital landscape, there is no one way to tell your story. It doesn’t have to be a million-dollar idea (but we have those too!) – it can be a well-timed social post or a small, simple connection. We use data and trend forecasting to help our clients connect with their audiences through bold and creative storytelling.

AFFILIATE MARKETING

AFFILIATE MARKETING

We combine the analytical aspect of affiliate agencies with elite storytelling to create a well-rounded program that connects your brand with earned media and influencer placements that drive sales.

AI CONSULTING

AI CONSULTING

We help clients communicate AI’s impact to all audiences - from external communications around new AI products or features to internal messaging about usage and integration policies, rollout strategy to employees, and proactive planning for potential scenarios.

BRAND INTEGRATION

BRAND INTEGRATION

Our team identifies, strategizes, creates, and secures thoughtful partnerships and sponsorships that maximize your ROI.

CREATIVE SERVICES & CONTENT DEVELOPMENT

CREATIVE SERVICES & CONTENT DEVELOPMENT

Serving as SSM&L’s in-house “creative shop”, we help clients with all aspects of creative services – from copy writing to design – to content creation and brand strategy development.

CRISIS COMMUNICATIONS

CRISIS COMMUNICATIONS

Whether a situation calls for rapid response, identifying and preparing for potential scenarios, or mapping out internal and external communications ahead of a major company announcement, we work with clients to provide counsel when reputational crises arise.

PUBLIC RELATIONS & THOUGHT LEADERSHIP

PUBLIC RELATIONS & THOUGHT LEADERSHIP

We help our clients tell their stories and spark conversations in new ways from morning shows to podcasts, Substacks and LInkedIn to speaking opportunities and awards. Our work crosses almost every industry and vertical.

SOCIAL MEDIA

SOCIAL MEDIA

Need a TikTok content strategy? Trying to understand what your audience sentiment is on Reddit? Launching a new Instagram handle? We live online, use sophisticated data analysis to identify where your audience spends time, and then create content that will keep them engaged.

TALENT & INFLUENCER INTEGRATION

TALENT & INFLUENCER INTEGRATION

Our team prioritizes personal relationships—built over decades with influencers, agents, and publicists—and executes both earned and paid campaigns at scale, from nano to macro. We build celebrity and influencer programs that help drive awareness, credibility, and engagement.

Verticals

Our clients include cutting edge generative AI models, likeness and IP protection technology, ad tech, and leading venture funds, startups (launching or strategizing an exit) and span across almost every industry including entertainment, finance, hospitality, sports, beauty, and more.

We build brands—whether they’re in launch mode or leading the Fortune 500 – to increase consumer loyalty, manage brand perception, and drive sales from CPG to consumer electronics, financial services, F&B, gaming, and more. With deep expertise across fashion, beauty, retail, health, wellness, and hospitality we help our clients break through culture, stay top of mind, and lead their industries across both luxury and mass-market spaces.

Event strategy does not begin and end on a red carpet. We approach each event through a big picture lens, working to ensure the story is larger than just the event itself and highlights the overall goals and mission. Our team works on more than 60 events each year, ranging from festivals and large-scale awards shows to conferences, nonprofit galas, and intimate salon dinners.

We live and breathe content!  We specialize in developing publicity and communications campaigns – both tied to launches and long-term brand strategy – across film, TV, theater, award shows, and events.  Our clients include major and independent film studios, streaming platforms, blockbuster films, indie films/filmmakers, production companies, industry executives and thought leaders, Broadway actors/directors/producers, film festivals, events, and more.  

From A-listers to rising stars, we represent individuals across film, television, music, sports, theater, fashion and beyond.  Whether it’s tied to a new project, building philanthropic efforts, or navigating difficult situations, we help navigate every facet of a client’s public persona and use a strategic approach to create a narrative around their professional work and personal interests.

We are committed to advancing social issues while keeping our finger on the cultural pulse, and work with clients including nonprofit organizations, cause-marketing and social impact campaigns, influential celebrities, thought leaders, and changemakers to permeate the zeitgeist with the goal of advancing missions and causes we believe in.

We harness the global and cultural influence of sports to create impactful, buzzworthy moments that extend far beyond the game itself. With clients including major sports leagues, iconic tournaments, individual athletes, documentaries, and events, we bridge PR, influencer strategy, and talent management to ensure every moment resonates—on the field, off the field, and well beyond just the traditional sports pages.

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